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Real Estate Marketing


In the growing economy of the country, real estate is an industry that is developing exponentially. Like any other product or service, effective marketing is integral to property management, development and investments as well. Knowing the potential buyer’s demographics, psychographics and attitude are all essential to marketing research, planning, segmentation and targeting in the context of the real estate industry.

This specialized workshop is designed particularly for the real estate business and professionals that are linked to this booming industry, and studies the practical dimensions and best practices in real estate sales marketing.

For Workshop Brochure Click here

For Workshop Registration Form Click here


  • Real Estate Capital Market
  • Real Estate Project Management
  • Entrepreneurship in Real Estate
  • Supply Chain Management


After attending this workshop,

  • Participants will gain insight into the dynamics of real estate marketing.
  • Participants will evolve their situational leadership abilities.
  • Participants will also build up their real estate narrative learning from both practitioner and the pedagogy.


It is a skills-based workshop & offers a broad array of experiential learning opportunities too. This program offers an academic development in the skills necessary to eventually become a realtor or work in the booming housing market in the country.


This workshop is designed for those who want a firm base to be established by gaining knowledge of buying and selling of real estate, allowing them to make more informed decisions about properties, mortgages and interest rates. Some relevant audiences may be the following:

  • Realtors
  • Real Estate Investors
  • Marketing Trainees
  • Urban Planners
  • Property Consultants
  • Architects
  • Town Planners
Dr. Javeria Mahar Faculty - Dr. Javeria Mahar
PhD Construction & Architecture

Dr. Javeria Shaikh received her Ph.D. in Construction and Architecture from Hanyang University, Korea. Her research emphasis is Simulation of Syntax studies in Healthcare specially ICU in Korea and Pakistan hospital design under the supervision of internationally renowned professor and cooperative team of faculty members and with modern research facilities available. She did her B.Arch. Architecture from Indus Valley School of Art and Architecture which is a prestigious institution for Architecture in Pakistan. She then continued her M.Arch from UET Lahore and further went for Masters in Architecture (Building Repair and Diagnosis) in Spain, Italy and Poland under Erasmus Mundus Scholarship Program.

During PhD, her design expertise in the hospitality sector were fine-tuned by a visit to USA, Australia and Malaysia where she was granted travel under HEC criterion. She went to Texas Tech University, USA “Space Syntax in Hospital”. In addition, she attended international seminars on various subjects like Syntax in Seoul and Paris, some on Renewable Energy in Korea and developed links with internationally renowned professionals like Dr. Michael Cozen and Dr. Prof. Michael Janson who pioneered City Planning and Urban Planning.

Her research interests are Healthcare Facility Design based space design, simulate the area, development of composite based smart healthcare spaces, studying nature for healthcare solutions, development of inland composite manufacturing facilities in government as well as in private healthcare industry. She is driven by never-ending curiosity and a passion for research. This is why she enjoys her profession, because every day would bring new challenges and learning experience for healthcare which is in a merger state.


Venue: DHA Suffa University, Off Khayaban-e-Tufail, Ph-VII (Ext.), DHA, Karachi

  • The above fee includes program lunch, refreshments, facilities and equipment
  • Group discounts are also available
  • Since pre-program reading is required, it is strongly advised to send the nomination(s) at least 8 working days prior to the program
  • Preferred mode of payment is by demand draft, pay order or crossed cheque in favor of DHA Suffa University
  • Your participation will be confirmed after receipt of full payment
  • DSU Professional Development Centre will be announcing more programs other than the ones listed above.
  • DSU Professional Development Centre reserves the right to change the content, fees and dates at any time.

For further details contact:

S. Hasan Hashmi
Professional Development Centre
DHA Suffa University
021 35858610, 0345-2183952
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DHA Suffa University


"To become a globally recognized institution of higher education and research which would extend the frontiers of knowledge and contribute significantly in nation building."


"To achieve high standards in teaching, learning and research for becoming a world renowned academic institution."

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