Mode Mobility (Pvt.) Ltd. is an engineering and design startup developing a line of battery-electric scooters as a sustainable solution for urban mobility. The company is in an advanced stage of product development, especially targeting women riders to facilitate them to travel easily from one place to another.
Focus Group session was conducted for DHA Suffa University Students and Staff by Mode Mobility under the management of Industrial Liaison Officer, Engr. Naveed Ahmed Khatri. Interested participants were given a test ride after filing the registration form and feedbacks were taken about the user experience after their ride. This interactive 1-1 session with design team was beneficial for DSU students and staff who use 2-wheeler as their daily mode of commute. Moreover, Mode Mobility team got the opportunity to gain live feedback from prospective customers and their opinion about electric scooters along with the required data collection.