On March 14, 2021 DHA Suffa University concluded the “Applied Business Intelligence & Analytics Course”. The well-planned pilot program attained its targets through a conducive blend of theory and hands-on training sessions. A Building Block approach was the central pillar of this course.
ABIA was implemented by a five member team of skilled professionals with a vision to deliver a high quality course. It was spearheaded by Prof. Naqi Azam, a seasoned global senior banker & and academician. Prof. Naqi currently holds a position as Honorary Advisor to the Vice Chancellor, DHA Suffa University. The international resource persons included Dr. Kieran Mervyn, Mr. Atta-ur-Rehman Malik from The United Kingdom, Mr. Benjamin Samuel from Nigeria. The course was locally supported by Dr. Salman Zafar HOD, Electrical Engineering Department, DSU & Prof. Umair bin Mansoor, Faculty, DSU.
The core feature of program were hands-on practical exercises & case studies focusing on the vital business domains including Finance, Marketing & HR. Mr. Ahad Hussain taught the use of BI & Analytics tools, through Advanced Excel, Power BI, Python & SQL using the demonstrative approach and practical during the boot-camp sessions.
The participants who came from various fields & industry sectors such as Telecom, Software Houses, Educational Institutions and Marketing Departments of Organizations for a learning opportunity to DSU’s ABIA program, appreciated their instructors and the program. Learning was enhanced through Capstone Project Presentations.
The Vice Chancellor, Engr. Prof. Dr. Muhammad Afzal Haque led the certificate distribution ceremony. He reiterated that Data Analytics is the key to the future of business and such well-balanced and perfectly designed training will pave the road to success.
Ms. Farhat Umar, Director, Professional Development Center valued the efforts of the ABIA Team and wished all the best for the program’s future at DSU.
Prof. Naqi Azam, Lead Instructor, announced the good news that the ABIA Program was approved and listed by NAVTTC (National Vocational and Technical Training Commission) on March 13, 2021.
As a result of this partnership:
- All faculty & students can avail 1 free certification.
(This partnership is valid till January, 2022).
- This is an excellent opportunity to learn in-demand skills and get job ready.
To learn more & to get information on how to sign-up, please visit https://www.dsu.edu.pk/dsu-coursera/
Coursera Courses Page: https://www.coursera.org/courses
Professional Development Centre at DSU conducted a discussion on “Covid-19: Issues Faced by Students and Parents” with Mr. Ahmed Saya (Cambridge University Best Teacher Award Winner, Coach, Motivational Speaker, Trainer, Co-Founder The Bridge School).
Mr. Saya talked about the physiological issues that may arise and what can be done proactively about it. He spoke about coping mechanisms parents and students may use while facing the current limited mobility/lockdown/ economic slowdown situation. He shared from his experience, and insight being associated with the teaching profession for almost 2 decades.
The issues discussed in the session resonated with the audience which ended with an active Q&A.
Full video of the session is available below.
Professional Development Centre at DSU conducted a discussion session on “Money Matters in Challenging Times” with Mr. Naqi Azam (President Mylynx, Senior International Banker, Entrepreneur).
Mr. Naqi Azam discussed about financial aspects for individuals and households, due to job cuts, salary cuts and uncertainty. He shared from his experience, and insights developed from decades of experience working in local and international markets. He also advised people on how to save in the current economic climate.
The session ended with a live Q&A round and was attended by professionals from all walks of life.
You may watch full video below and feel free to share.
It wasn’t too long ago that we were all talking about strict lockdowns, staying home, and the confinement and fear that was overwhelming us with each passing day in the DSU Learning in Lockdown Interview Series. And due to the rapid increase in cases, the responsibility is on all of us to practice social distancing and act responsibly in these times despite the lockdown being eased by the government.
Take a look at our interview series video below from the initial days of the lockdown, where Ms. Asma Mustafa Khan (Coach, TV Show Host, Head of Community Engagement – Mobilink) tells us how one can stay positive in challenging times and how many good things may come out of adversity and hardships.
Professional Development Centre at DSU conducted a discussion session on “Marketing in the Age of Corona” with Mr. Omar Abedin (Group Chief Marketing Officer Imarat Group – Imarat/ Graana/ Agency 21/ PropSure).
Mr. Omar discussed different aspects of marketing in the context of the current situation. He shared about why there is a need of marketing, and how companies need to balance between CSR spending and Mktg communication spending. He also discussed how the 4Ps of Marketing needs to evolve in the current scenario, and how it’s all the more important to be available on digital.
The conversation ended on the sensitivities in marketing messaging in the current climate and how you can build your personal brand these days. The session ended on a live Q&A round and was attended by professionals from all walks of life. Please see full video below and feel free to share.
Shell Pakistan recently conducted a highly informative and engaging session on Entrepreneurial Ventures at DSU. The session was organized by our Professional Development Centre where Mr. Imran Azeem from Shell Tameer guided the young minds on how to transform business ideas into sustainable long term ventures. He also talked about how to approach the financial and investor search stage leading to increased avenues for business growth. Mr. Azeem is Manager Training & Development in Shell Pakistan and leading “Shell Tameer BSOM Cohort 2020”. Mr. Azeem also talked about preparing their “Business Models Pitch” around focused areas of Energy Solutions, Technology Innovation, Empowering Women and Sustainable Social Change. He guides students as an entrepreneur and shared the pivotal points to keep in mind while entering this area. The session was part of the DSU’s EPC (Enhancing Professional Competency) Sessions where we endeavor to provide our students with a real-world connection to the concepts and tools taught in our classrooms for an in-depth understanding. The session concluded with an interactive Q&A round.
A workshop was recently conducted by DSU Professional Development Centre on Customer Centricity – A key Driver for Growth. The workshop facilitator was seasoned professional and trainer Mr. Farooq Shaikh (CEO Bablefish Consulting) who has a diverse experience of over 20 years in consumer, pharma, retail and telecom. In his session, he shared how putting customers and their needs as the number one priority as a business ethos pays off in the long run. Talking about potential areas for growing brands, the trainer shared case studies on how the world most successful brands became customer centric as a means of unprecedented growth. The day long workshop also included group exercises and discussions and ended with a team exercise where participants applied the concepts and ideas that they were taught in the light of their current roles. The workshop was attended by professionals from DIB, Attock Cement, Soneri Bank, Abbott Pharmaceuticals, Hilal Foods, Pakistan Railways, Vinci Cosmetics etc to name a few, and was very well received. The second round of this workshop will be conducted soon. Please watch this space for updates.
An Enhancing Professional Capacities (EPC) session on Data Science and its Applications was recently arranged by Professional Development Centre for the students of DSU. Ms. Behjat Qurban, Head of AI & Analytics, Learning & Development Lead, Deloitte UK and Konain Qurban, CEO, Frontier Technology Institute addressed a class full of keen students wanting to know more about the real world applications of this data science. The speakers talked about the emerging field of Data Science, its prospects in Pakistan and globally along with the benefits and challenges it offers to institutions and corporations. Drawing from her experience at Deloitte UK, Ms. Behjat also shared interesting anecdotes on how data improves long term performance and how it should be documented and stored for better decision making. The session concluded with an interactive Q&A round.
This EPC session was conducted as part of the University’s mission to make the curriculum more current and industry-relevant, by inviting practitioners who share their professional knowledge and insights on application of the concepts taught in our classrooms.