Workshop on Human to Human Marketing

DSU Professional Development Centre conducted a workshop on Human to Human Marketing. Ahmed Jamal (Trainer, Faculty DSU & IBA, CEO Mexim International) facilitated this workshop. Giving a detailed insight on how Human to Human Marketing creates an authentic connection between your brand and its customers, the workshop extensively covered topics like customer engagement strategy, and customer acquisition and retention approaches. Talking in detail about eCommerce and introducing the human element, the faculty leveraged their experience as marketer, distributor, and trader to introduce the participants to uncertainty and planning for possible futures and outcomes while planning the engagement strategy. The program was attended by professionals from Attock Cement, Engro Corporation, Master Motors, HBL, etc.

Journey of Roshni Rides and How to Deliver a Winning Pitch

On 11th December 2018 DHA Suffa University’s Center for Entrepreneurship and Innovation Development invited a global speaker and CEO of “Roshni Rides”, Ms Najeeha Farooqi to present a talk on the ”Journey of Roshni Rides and How to Deliver a Winning Pitch”. “Roshni Rides”, is the winner of the 2017 Hult Prize and received an award of $1 million. Ms. Najeeha conducted the session in a very interactive way by discussing the ingredients of a winning pitch while taking the audience through the journey of “Roshni Rides”. The purpose of this session was to discuss a live case of an entrepreneurial journey in the Pakistani business environment and to understand how Pakistani startups overcome barriers and continue the uphill journey. This was a very lively session where the audience was very much involved and raised very intelligent and thought-provoking questions.

Winning Interviews and CV Building (Training)

Training on Winning Interviews and CV Building was organized by Ms. Tehseen Azhar for the students of Management Sciences on 29th November’18 featuring Ms. Sidrah Raza who is currently working as a Head of HR at Arpatech Pvt. Ltd. Miss Raza is a Certified Human Resource Professional having an experience of industries including IT, Automobile and Retail industry. The objective of the training was to provide techniques that how you interact with others, demonstrate your skills in a crowd and solve problems on the spot. The first half of the training focused on critical success factors for effective interviewing. Later, she explained how to produce an effective CV that will give you a better chance of being successful in your search for a job. At the end, students were also given certificate for participation.

Lead to Succeed- (EPC Session)

The Leadership Society of DHA Suffa University (Official) organized an ‘Enhancing Professional Capabilities (EPC) Lead to Succeed Seminar’ at the university on October 10, 2018, for the students to unleash their potentials and jolt awake the potential leadership qualities in them. This EPC session was conducted as part of the university’s objective to prepare the youth to become future leaders, innovators, inventors, and visionary professionals. The seminar was led by Mr Shaykh Atif Ahmed and Ms Dania Hasan. Mr Shaykh Atif Ahmed is a professional trainer and CEO of Al-Midrar Institute. He has led several professional trainings and conducted multiple workshops to train and influence the youth, to help uplift many individuals, and to pull them out of depression to reignite passion in their lives. Earning his professional degrees from the University of Houston, Texas, Mr Atif also holds an 8 year degree of Islamic Shariah Academics. Ms Dania Hasan is the CEO of ‘Fun to Learn’, the youngest high achiever of the Pakistan-US Alumni Network #Under30Series, and has received Emerging Young Leaders Award and Summer Scholarship at John Hopkins, in addition to winning All-Pakistan Bilingual Declamation Contest. The session was attended and appreciated by students and faculty. The seminar closed with the Vice Chancellor’s expression of gratitude as he presented the mementos to the speakers.

Workshop on HR Functions

Under the supervision of Ms. Tehseen Azhar, a workshop on Human Resource Practices was organized on October 25, 2018. Featuring Mr. Osama Alvi, who has around 15 years of professional experience in the field of HR and Compliance auditing. He is currently working as an HR consultant and Behavioral Trainer. The objective of the workshop was to provide an overview on HR functions in the light of practical approaches and current challenges as HR is becoming an important aspect in the modern era due to its new dimensions and emerging trends.

Oath Taking Ceremony 2018

DSU Student Societies Coordination Committee (SSCC) recently organized the very first Oath-taking ceremony for the Student Societies for 2018 – 2019. In their Oath the students pledged to execute their duties with honesty and commitment to follow the core values of DHA Suffa University and to abide by all rules and regulations of SSCC. The ceremony also included singing and drama performances by the students. The Oath was taken by Dean Engr. Prof. Dr. Johar Khurshid Farooqi. The Ceremony ended with the Dean and Faculty’s visit to the Student Societies Active Gala exhibit in the main courtyard where the student societies had set up their stalls for games and other activities. DHA Suffa University encourages students to take part in such ceremonial activities so the students have an enriching university experience.